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go to market strategy for start-upos

Ok, I have built the product. Now how do I sell it?

  Many challenges come your way as a new founder. Usually, founders know only how to build the product they...

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bullseye strategy

The Bullseye Strategy – which marketing channels actually bring you business

The bullseye strategy is one of the most compelling exercises any company should do, no matter the size, to evaluate...

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Why DIVERSITY Must Be your NEW Company Value

At the moment, diversity is treated as a job on HR's list. Or at most a recruitment strategy for the...

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Hi I’m Cristina Danila. I’m a strategic marketing leader, helping fast-growing organizations secure revenue growth through strong execution of a cohesive marketing strategy.

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